Most startups and SME's can't afford a full time Marketing Manager, let alone a CMO. Marketing agencies can be leaches.
Kofounder's Growth-as-a-Service (GAAS) plans are a smarter solution. For a low monthly fee, we can activate and sustain long term profitable growth by installing a scalable growth machine inside YOUR business.
Multi award winning team
Proven to unlock rapid growth
Data and tech-driven focus
If you own a startup or a small business, you'd know its damn hard to activate and sustain profitable growth.
There's so much to get right, across all departments -> marketing, sales, product / service and operations.
If you have a bottleneck in any one of these departments, growth can come to a stand still.
You might fix that bottleneck, grow a little. Hit another roadblock. Growth stops again.
Boom here comes the tax man. Bam, there goes one of your best employees.
You can't afford a CMO or Marketing Manager. Agencies are unreliable.
Growing the business feels like a see-saw. Up, down. Up, down.
Your like an octopus, managing eight things at a time.
And like a fireman, always putting our fires.
There must be a solution to this?
Well. There is.
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Kofounder's low-cost monthly GAAS plans make it easier and more affordable for business owners to activate and sustain profitable growth.
We help to build the infrastructure, tools and team that you need to unlock and maintain more consistent growth and achieve better profit margins.
We connect you with a highly experienced Head of Growth (also called a CMO), who takes your vision, and helps to realign your growth strategy.
You'll receive a comprehensive roadmap of growth opportunities, and we will work to execute those tasks starting with the lowest hanging fruit.
✅ Strategy and roadmap
✅ Lead generation
✅ Website CRO
✅ Sales funnel
✅ CRM
✅ Quoting and billing
✅ Branding
✅ Tech stack
✅ Data
✅ SOPs and automation
✅ Recruitment and HR
✅ Team and culture
✅ Plus more
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Get free insights into how we can grow your business. Plus, see if Kofounder is right for you.
Sped
Activating and sustaining rapid growth cannot be achieved without building scalable infrastructure throughout your ENTIRE business.
That's why Kofounder optimises the big 4 areas of your business including marketing, sales, product and operations to identify roadblocks, and support full operational scaleup.
We continually analyse the business to identify roadblocks for growth, then update the growth plan and roadmap, before executing the highest priority tasks on the roadmap.
This simple but highly effective 3 stage process is conducted weekly to ensure maximum levels of growth are achieved.
We understand that achieving growth starts with improving the fundamentals first. Product, brand, website - these core elements are optimised first.
We then work outwards to upgrade content, communications and acquisition channels. We lift everything up, then go back and repeat the process.
Kofounder loves a good sales funnel and we know what strategies, channels, offers and content are required in order to streamline the customer journey and maximise conversion through each stage.
We aim to keep things simple and focus on what delivers max impact.
A common mistake that marketing teams and agencies make is to spread themselves thin across a range of lead gen channels and waste precious resources on underperforming lead gen campaigns.
Kofounder identifies the top one or two lead acquisition channels for the business, and we build the sales funnel around these to maximise marketing spend efficiency and growth metrics.
The Kofounder team are familiar and comfortable with achieving in excess of 100% per annum growth rate. We know it can be done, we know it can be sustained, even with service based businesses.
This level of growth is what we strive for unless you prefer to slow things down and focus on profit margins - we can do that.
Kofounder leverages industry leading digital tools to drive better performance with marketing, sales, product development and operations.
We build systems around these tools and help to install them into your business so you are better positioned to control your own growth in the future.
Recruitment is typically one of the biggest roadblocks for business in terms of optimising both growth and profit.
Kofounder can help you to find, hire and onboard human resources talent across marketing, sales, product and operations including full time, part time, casual and contract workers.
All Kofounder clients are provided access to simple but effective dashboard that provides a single source of truth for business planning and task management.
In our weekly meetings, we review the dashboard to ensure the growth plan is up to date and that we're on track with executing the roadmap tasks.